Any small business needs a boost. An Extra boost in sales. Sales will come from customers; customer will come when they visit you or your products. Push notifications in mobile app are very useful in this.
It is my personal experience that even if App is in idle mode in my phone. When I see a notification with some update I tend to visit the app & see what is all it about.
Here are few thoughts by using it you can improve your app experience regardless which industry your mobile application belongs.
- Push notification for personalized sales ( Based on consumer pattern)
- Push notification reminder for next booking update / Order Update / Order Tracking.
- Push Notification for Birthday / Anniversary / Festival Greetings.
- Push Notification for App Re-Engagement Ex. Its been a while you visited us , we have new products lined up.
- Geo Targeted Push Notifications !! When your app user is approaching to a certain location ex. At business location or at home.
- Send Breaking News or Grand news to all of your users.
- Push notification for feedback after purchase / after event or after service for customer review.
While sending Push notification you need to take care of few things. Push notification can help you in branding & marketing but if not used wisely app user can delete your app right away.
Here are few points to take care while using push notification.
- Wrong Time
- Unnecessary updates
- Frequent Push Notifications without asking preference from app users.
- Unnecessary follow ups via push notifications.
- Push notification with out any call to action
After all user experience is very vital in mobile application development.
smartphone applications are bringing innovation in all front. I am fascinated by innovation in health industry by smartphone and mobile applications. Recently when I was searching.. I found that dongle will eb able to diagnose “HIV” “Syphilis”
The diagnostic device – the engineers call it a “dongle” – was tested on 96 patients who were being treated in three community health centers in Kigali, Rwanda. After getting their test results, 97% of the patients said they would recommend it to others, according to a report published this week in Science
Read more here…
Yes, Everything is fragile so lets go with agile 🙂 . I am always bit late to adapt change but when I do I transform entire thing and make it to new level
Anyway to start with agile you need to go through this website http://www.agilenutshell.com/
Below stuff will help you to start with Agile.
User stories are features our customers might one day like to see in their software.
An Agile iteration is a short one to two week period where a team takes a couple of their customers most important user stories and builds them completely as running-tested-software.
agile planning is nothing more than measuring the speed a team can turn user stories into working, production-ready software and then using that to figure out when they’ll be done
In Short Agile is to break big task into small measurable tasks…
Hello , I was just going through Android Guides and found some useful android resources.. would like to share with all …. Continue reading “Useful Android Resources”
Apple has launched Swift blog to educate developers about swift language, this is a very good move. There is no other way to find a good developers untill we provide great resources to them to learn. Visit Swift blog here..
I am glad that our interns are working on swift and this will bring more knowledge into the team soon..
I am amazed with the amount of resource Google is providing for developers.. amazing..
Android L & Material Design
Material Design in my words is realistic design, responsive design. I was just going through Material Design Specification
One Must go through all animation at least once..
Visit here for more http://www.google.com/design/spec/animation/authentic-motion.html
Visit here for more http://www.google.com/design/spec/animation/responsive-interaction.html
Meaningful Transition :-
Visit here for more http://www.google.com/design/spec/animation/meaningful-transitions.html
Visit here for more.. http://www.google.com/design/spec/animation/delightful-details.html
When I look about this much resources to help developers to become developers.. I feel proud.. this open system ( wheather it is apple or Google) is helping world to bring amazing talent coming out from anywhere..
Not to leave behind in race , Apple has made changes in iOS now.. And few great stuff coming out in iOS8. And one is App Extensions.
Imagine “you have one specific requirement for your business & for that you just want to use existing iOS App or feature and want to enhance a little bit for your need” Previously it was not possible now you can extend functionality of existing system up to certain extent. Continue reading “iOS8 – App Extension Development”
Everyone wants visitors, Specially if you are doing online business you want people to read your blog post. Lot of research & test has proved that people tends to visit blog post if they are written with proper title. Some words can do special effects. Here are some words which can surely boost your blog traffic.
Your blog post title should have Continue reading “7 “words” which will push everyone to read your blog post”
When you are doing ppc campaign or when your visitor/customer is landing to your page from another website ( or even from google results), there should be clear message about the their arrival which can increase conversion rate.
Continue reading “One Very Good Example of A/B Testing For PPC”